Tag Archives: #hootsuite

Week 3 Reflection-Kristen Nosky

During the third week of class we learned and discussed the following items:

  • Google Analytics: Our professor signed us into a Google Analytics account and explained how marketing campaigns were organized and what type of analytics are measured through this service.
  • Content Posting Platforms: We discussed different platforms that can be used to post to either one or multiple Facebook pages. Services included: Hootsuite, HubSpot, Yext and Vendasta.
  • Our class discussed weather we think digital marketing is strategic or tactical. I think digital marketing is strategic because if you thoroughly think through how to implement a digital marketing plan, there will be objectives, strategies and tactics.
  • During this class we also discussed each of the communities that we had found online and different benefits that the community offered.
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Let’s Give Them Something to Hoot About!

What can Hootsuite do for you?

owl

Hootsuite is a social media platform that allows you to follow all your social media streams in one location. It is meant to be used by businesses to track their success in the social world.

You can create reports in the analytics area and track activity on your platforms, whether it’s Facebook, Twitter, Google+, Linkedin, or WordPress.

analytics

It will also allow businesses to schedule posts to all the social media networks, so you can save time and have them automatically post to the site(s) you choose.

publisher

Why you should use Hootsuite?

There are many competitors that do similar things that Hootsuite offers. Some reasons a company should use their services would be:

  • Have multiple streams in one location
  • A team manages your social media presence
  • Cross posting capabilities
  • Get free reports

The Owl offers wisdom

The Hootsuite blog offers advice and tips when it comes to everything social. With social media tactics being on the rise this is a great site for best practices and new ideas.

The blog is updated frequently and touches on every type of social network that is out there. It is great that it does not just focus the top few sites that everyone uses the most, a lot of times in marketing you have to think outside the box and use other platforms you might not have thought to use at first.

What I like about their blog?

I chose to follow this blog so that I can be in tune with what is happening in the digital marketing world. They reply quickly with their audience, and they link to other well-known marketing sites.

I suggest anyone that is interested in the ever evolving marketing world to follow Hootsuite or any other blog that suits your needs.